Overview
The Generative AI for Business is an 8-week professional development course designed for business leaders and high-potential employees who want to leverage generative AI to advance their company's business goals. The curriculum covers essential topics across seven units: Generative AI 101, discovering AI use cases, writing effective prompts, unlocking AI as a co-strategist, improving workflows with AI, building an AI game plan, and becoming an AI leader. Throughout the program, participants complete hands-on projects like conducting workflow audits, building effective prompts, mapping workflows to leverage AI, and creating AI project outlines. The course requires 3-5 hours per week and includes weekly live instruction from industry experts from Microsoft, LinkedIn, and beyond.
The program is 100% online and provides participants with the frameworks and skills needed to integrate AI into their work effectively without requiring any coding knowledge. Participants learn to identify where AI can boost efficiency and improve deliverables, create a personalized AI strategy to address real business challenges, and use cutting-edge AI tools responsibly. By the end of the course, graduates receive a certificate of completion and walk away with AI literacy, an understanding of ethical implications and risks, the ability to improve personal and team efficiency, a detailed framework for integrating AI into workflows and decision-making, and the knowledge to harness AI as an assistant, strategist, and creator.
